Jonny Lucas Studios

Jonny Lucas Studios – Business Card Design & Promotional Strategy

For Jonny Lucas Studios, a modern barbershop with a strong personal brand, we designed a sleek, impactful business card that reflects Jonny’s clean, confident aesthetic. But we didn’t stop at design — to add real value, we introduced a “5 for £5 Off” concept, turning the card into a promotional tool. With every fifth visit earning a £5 discount, the card encourages client loyalty and keeps Jonny’s brand top of mind. A simple idea, smartly executed — blending brand presence with customer retention.